Tag: MFG Resource

Redefining User Experience

Redefining User Experience

User experience is a term that has been floating around all sorts of industries for years. As sales and marketing standards change to accommodate more digitally-focused strategies, we must periodically reconsider concepts like user experience and redefine the role these concepts play in our day-to-day operations. So what is user experience in the modern sense

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The Learning Never Stops

The Learning Never Stops

Last month, the Araymus team visited the Manufacturing Advantage Conference hosted at UW-Stout in Menominee Wisconsin. This conference hosted some of the state’s most impressive producers in their specific industry. This event focused on many of the communication and accessibility issues of Wisconsin’s manufacturers. These included:  Millennial in the Workplace, Engaging Social Media in your enterprise,

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Nurturing Leads in Workforce Development

Nurturing Leads in Workforce Development

It can be easy for manufacturers to dismiss marketing as a sort of unnecessary luxury. With phrases like “Customer Relationship Management” and “Lead Nurturing” floating around, it’s understandable for a company with a large and stable client base to ignore strategies that are typically geared towards constantly finding new business. It’s one of the key

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